10 Types of QR and 2D Codes Explained
A plain-language comparison of QR Code, Micro QR, rMQR, SQRC, FrameQR, Data Matrix, PDF417, Aztec, MaxiCode, and GS1 2D codes.
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Open in Canva →A plain-language comparison of QR Code, Micro QR, rMQR, SQRC, FrameQR, Data Matrix, PDF417, Aztec, MaxiCode, and GS1 2D codes.
Twelve QR campaign failures—from weak calls to action and tiny print to glare, broken links, poor mobile pages, and missing attribution.
Creative QR design ideas that preserve contrast, quiet zones, finder patterns, error correction, and real-world scannability.
The best physical and digital QR code placements, plus the distance, surface, dwell-time, and context checks that improve scan rates.
Twenty real-world QR and 2D-code campaigns across television, packaging, retail, restaurants, events, travel, museums, fundraising, and product traceability.
Practical QR code ideas for reviews, bookings, payments, loyalty, product support, hiring, inventory, and measurable local marketing.